Work

FIFA

WOMEN’S WORLD CUP TROPHY TOUR

Logistics & Staffing Manager-Tour

(Canada Tour, 2016)

Spanning 12 cities, from the East coast of Canada to the West, the FIFA Women’s World Cup Trophy Tour by Coca-Cola created a buzz and excitement across the country for the impending games.  Fans came out in their thousands to participate in fun games such as giant foozeball, robotic goalkeepers and cheer walls, dance to live DJs, win prizes and to walk through the ‘winners tunnel’ to have their photo taken with the famous trophy.  Streets were closed for free outdoor concerts with famous Canadian bands, VIPs and politicians all stopped in to visit and thousands of free limited edition Coke bottles were handed out!

I managed a new team of 30-40 staff in every city. Overseeing the build and break down of the event site and managing staff during event days to ensure everything ran smoothy.

After the promotional tour I was asked by Coca-Cola Global to stay on and manage their activation as a major sponsor of the FIFA Women’s World Cup at the Vancouver Fan-Zone during the games.

NINTENDO

WII-U LAUNCH

Event Manager/Trainer

(New Zealand & Australia, 2012-2013)

It was a dream working as a touring Event Manager and trainer for the Australasian launch of the new Nintendo WiiU. I managed large teams of staff at the EB Games Expo in Sydney, Australia, Armageddon Expo in Auckland, New Zealand and managed Melbourne’s Pop-Up “WiiU Experience” store.

1000’s of excited Nintendo fans queued to be the first to experience the new WiiU console and were impressed by the friendliness and knowledge of the staff (the WiiU stand was voted as Best in the Expo!).

I have also worked extensively promoting Nintendo’s Wii, WiiU and 3DSi at various Events, Expos & launches in New Zealand, Australia & Canada.

HAVIANAS

AUSTRALIA DAY THONG CHALLENGE

Assistant Event Manager

(Melbourne, Australia, 2014)

I had an amazing time heading up ‘Team Torquay’ at this busy event attracting 1000s of people and ensuring smooth running of the day. Responsible for; public safety (liaising with police, fire department and lifeguards), technical elements, infrastructure, management of staff, client meetings, Bump in and out (Site plans, design and signage).

The event broke the Victoria record for the challenge and ran extremely smoothly, the public had a blast, the client was happy and much needed funds were raised for the Torquay Surf Lifesaving Club!

A sample of some of the major direct marketing campaigns I worked on in various capacities as a brand ambassador, supervisor, MC and host.

AUSTRALIAN OPEN

DRUMSTICK/DOVE

(Melbourne Activation Team)

SAMSUNG

SMART TVs

(Melbourne – Supervisor, Canberra & Hobart – Trainer/Supervisor)

VITASOY

VITA GO

(Melbourne Street Team)

VITAMIN WATER

BRAND AMBASSADOR

(Melbourne GTV Core-Team)

COCA-COLA

SHARE A COKE

(Site Manager & Ambassador for various Melbourne campaigns)

VODAFONE

LIGHTNING FAST MAN

(MC/Host & Character actor at various Melbourne speed test events)

NOVA RADIO

CASSANOVA

(Melbourne)

PAN AM GAMES

EVENTS HOST & MASCOT HANDLER

(Toronto)

OTHER

VARIOUS CAMPAIGNS

Worked on campaigns for: CIBC, Breast Cancer Foundation, Nintendo, Mondelez International, Toronto Fashion Week, Lego, Cadbury, Jetstar, Channel 7 & more

(Australia, New Zealand & Canada)

TAIMI APP

Content creation to promote apps launch in New Zealand & Australia. Videos for social media stories.

VACAY SWIMWEAR

Content creation for new men’s luxury swimwear brand. Photoshoots & leveraging my Instagram following to drive business to the brand.

PROJECT CLAUDE

Content creation for men’s underwear brand. Photoshoots & leveraging my Instagram following to drive business to the brand. In person dancing in clubs etc.

HAMAMMAS

Content creation for Turkish cotton towel brand. Photoshoots & leveraging my Instagram following to drive business to the brand.

LE PETIT RICHARD

Content creation for men’s swimwear brand. Photoshoots & leveraging my Instagram following to drive business to the brand.

BELL ST COFFEE & SPRITZ

‘Spritzroy’ branding campaign, menu design, logo design, coffee cards, t-shirts/uniforms, stamps, posters, flyers, website, social media management.

UNION ELECTRIC

Menu design, marketing material, documents, branded stamps/stickers/coasters, event design, posters, flyers, website design, photoshoot concepts, social media strategy and management.

HARES & HYENAS

Weekly newsletter, event imagery, festival design, website, logo design, regular event concept, show posters, marketing collateral.

OTHER

Various other branding, website and marketing collateral design work, particularly in the arts, for independent theatre companies, shows & events.

HARES & HYENAS

HARE HOLE

Co-Venue Manager, Bookstore/Cafe/Bar Worker & Technical Operator

(Melbourne, Australia, 2015-2019)

Hares & Hyenas is Melbourne’s queer and intersectional bookshop, community hub, cafe and bar. Founded in 1991 it is one of the world’s leading gender and sexuality bookshops. By night it transforms into the Hare Hole, Melbourne’s home of queer arts and host to a wide variety of different events including; cabaret, stand-up comedy, burlesque, panel discussions, parties, theatre, music, community events, book launches & more.

As Venue Manager of the Hare Hole (Winner of Best Venue, Melbourne Fringe 2016) my responsibilities included; programming events, hirer communication, event set up, marketing, social media, bar manager, audio visual, sound and lighting set-up and operation, cleaning, problem solving and building client relationships. For Hares & Hyenas – bookselling, ordering, stock maintenance, barista, cleaning and customer service, often with  sole responsibility of the store/cafe.

Instagram – Website

FRINGE WORLD

FESTIVAL 2020

Venue Supervisor/FOH Supervisor

(Perth, Australia, 2020)

Fringe World Festival is an annual multi-arts fringe festival held in Perth, Western Australia during the city’s summer festival season of January/February. Fringe World is recognised as the third largest Fringe in the world.

I was given the opportunity to work at this festival as Front of House Venue Supervisor for the venue Deluxe at Ice Cream Factory. An intimate venue at the festival with multiple sold out sessions every night. However, very quickly my role was expanded to include managing both the Black Flamingo tent and Shambles venue at The Woodside Pleasure Garden.

I was then promoted to Front of House Supervisor for the entire Ice Cream Factory Hub, a fantastic opportunity and a great team to work with. Hopefully I’ll be back to Fringe World some time in the future!

FUTURE MUSIC

& SIDETRACKED MUSIC FESTIVAL

Visual Bump In/Out Team

(Melbourne, Australia, 2012)

As part of the Bump-In and Creative/Design team for two popular music festivals I was responsible for; Visual merchandising, VIP room design, creating International Artists areas, setting up public entrances and event signage, building stages and props.

UNION ELECTRIC

& BELL STREET COFFEE & SPRITZ

Events, Marketing & Communications Manager

(Melbourne, Australia, 2021)

THE 86 CABARET BAR

& THE JAM TRAM

Bartender/Barista

(Melbourne, Australia, 2020)

2XU

SOUTH WHARF

Assistant Store Manager

(Melbourne, Australia)

FITNESS INDUSTRY

VARIOUS COMPANIES

(Australia & New Zealand)

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Les Mills, Wellington

Reception Manager of Les Mills Taranaki Street & Les Mills on the Terrace

Group Fitness Instructor – Body Vive

Co-Wrote the Les Mills NZ Customer Service Guidelines Documents

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Fitness First, Sydney

Senior Receptionist – Kings Cross, Darlinghurst, Pitt Street

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V Club, Sydney

Member Services Manager

Events Coordinator

(Winner of Best Gym Award, Sydney)

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South Pacific Health Clubs, Melbourne

Customer Service Representative

Involved in opening new city club

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Fitness First, Melbourne

Senior Receptionist – Richmond, South Yarra, Vic Gardens, St Kilda, Bourke Street. Melbourne Central, Collins Street, QV